InterNetwork Attraction Marketing

There is a huge movement going on today that will continue over the next few years - the massive influx of people coming to the internet to build and promote their own home-based businesses.  There are over 11 million Americans out of work at this time and millions more around the world are looking for ways to make money right now.

There's never been a better time to be in business for yourself - to be in the right place, at the right time.

Ann Sieg, author of The Renegade Network Marketer and more recently The Attraction Marketer's Manifesto, has teamed up with Mike Klingler, founder of Marketing Merge, Renegade University and the membership site Renegade Professional; to offer greater value to Attraction Marketing students and leaders by providing important new training for the industry.

Ann and Mike have a real desire to help people become financially independent and to live the life they dream of.

After reading Ann Sieg's The Renegade Network Marketer, Mike shifted from the old school methods to teaching his students Attraction Marketing.  Within days of starting his students were attracting people to them and within two weeks had leads calling them FIRST, while they were monetizing their prospecting efforts.

Renegade Professional was developed by Mike Klingler to help people get over the hurdles and fears of the computer and the internet, and to bring your business online in a big way. Mike breaks down his training to a level where anyone can follow him and apply what he teaches to your own situation, business and needs.

The people who will benefit the most in this economy are those who learn how to attract business to them, by increasing their "credibility ranking".

One of the most effective ways to build your credibility is to give of yourself FIRST, before you expect anything in return.

Sharing your knowledge is a very useful way to build credibility with people.  Giving value to your prospects by sharing your experiences and opinions, and the benefits they will receive from your products or services - that will fill their needs, address their concerns and solve their problems.

Attraction marketing is different from the old school methods of marketing because you don't have to do any pitching and selling or chasing your prospects.  You don't have to be the initiator of the contact, or be assertive.

Attracting by leading with value takes the pressure off you and your prospects.  Instead you educate them.  Teaching Sells.

One of the strategies that Mike promotes to his students is, "Leveraging The News".  An example of this would be if Oprah talks about something on her show that is related to your industry.  Leverage this by quickly putting content out there on the internet - educational content, where people will be seaching for information.  This way you can get locked into the search engines and generate fast results for your business.

Attraction marketing gives you the opportunity to be your authentic self - to be comfortable with what you are doing and to make your prospects comfortable associating with you.  By giving value through educational information to your prospect, you will be able to build a real business and quality relationships with people online, they will come to you.

Ann and Mike are rampling things up at Renegade Professional to facilitate the massive influx of people coming to the internet and Attraction Marketing to build their businesses.  Position yourself as a leader, gain the knowledge you need so that you can educate others.

Teaching Sells!

Recently I received this email:

"People love my product and really see the benefits for their health.  They enroll as distributors and then DISAPPEAR!  Fall off the radar...What am I doing wrong?  I follow up with them, but they are already freaked out that they have joined a network marketing company!  Evidently I am attracting the wrong people."

Are you attracting the RIGHT people to your network marketing opportunity?  Are your prospects even aware that they are signing up as distributors in a network marketing business or do they just want the product you offer?

There is a right time to promote your network marketing company or your products, but most of your marketing should be geared to promoting YOU.  What YOU and only YOU have to offer. Successfully selling your opportunity begins with successfully selling or promoting YOURSELF, not your product or opportunity.  You have to offer your prospects value, brand YOURSELF in the marketplace.  The more value you can offer people, the more valuable you will be to them.

For you to be the person they turn to when they are looking for information, advice, help and guidance - and eventually a business opportunity you have to offer viable solutions to their problems.

Knowing your target market - the people you are selling to, is crucial to your business.  Knowing who you want to attract is an important and essential ingredient in your marketing efforts.  You must know who you want to attract before you can attract them.  Knowing your target market is the foundation of your marketing system.  That's where it all begins.

Once you've determined your target market - identify their needs, wants, desires, hopes, problems, and dreams.  Having an intimate knowledge of what they are interested in, what they are talking and thinking about and what they are looking for will make attracting the right people to you much easier.  A successful business comes from giving people what they want and need.  Offer your target market solutions to their needs, wants, desires and problems.  Help them reach their dreams.

Start by building your "Web of Content" so that the right people can find you.  You can do this by writing and posting articles, doing videos, starting your own blog and socializing with the people who might be interested in what you have to offer.  These pieces of content have to be value-based, informational or educational and speak only to your target market.  This is the core of attraction marketing - creating highly-targeted valuable content.

Once your prospect has found your content on the internet, direct them to your lead capture page.  This is the place where you are able to capture your prospect's information (their name, email address and/or phone number).  Another prospect has now been added to your list and they have given you permission to communicate with them.  These prospects are already highly-qualified, because of the value that you have already offered them through your content and your lead capture page.  They are already interested in what you have to say and filled out their information on your lead capture page, which also spoke to them about their needs and a solution to their problems.  The pre-selling process has already started.

Attraction marketing means that you need to continue to provide ongoing value after you have generated leads and they have opted in to your list.

Auto-emails and emails you send manually will continue providing value to your prospects (offer them tips, strategies and information or education about how to build a successful network marketing business) positioning you as a leader, an expert in your field.  By doing this you will be able to place your "offers" in front of your prospects to buy your products from you, or to contact you about your opportunity, instead of you chasing them down.  This way your prospects that sign up as distributors won't be freaking out about joining your network marketing opportunity and because of the valuable information that you have provided to them they will already have an understanding of how to build a successful business.

To learn more about how to attract the RIGHT people to you and set up your own attraction marketing system click here and become an attraction marketing professional.

Please feel free to leave any comments that you think would be helpful to the person that forwarded their email to me. 

Your Partner In Attraction Marketing

 Patricia Kujtan

Smarter Network Marketers

Are you using the phone in your networking or home-based business?

Make calling your prospects easy, with 'Attraction Marketing' techniques!

The basis of attraction marketing is to give value to your prospects, FIRST. Do not pitch your business opportunity or your products upfront. Offer valuable, viable solutions to people in order to solve their problems, address their concerns and fill their needs. This is how you attract highly-qualified targeted prospects to you that will be interested in what you have to offer.

Building relationships with people first is important to your long-term business success. When your prospects get to know you, they believe what you have to say and they trust you. They will be more likely to buy from you and/or want to go into business with you, when they know that you are there to help them succeed in their own business endeavours.

Anyone who calls their prospects in their business to increase sales and build relationships, needs to know how to use attraction marketing techniques on the phone. You will want to continue to provide your prospects with value when you talk to them on the phone, just as you do when you are writing articles or sending them emails. Give them what they WANT and NEED, not what you want. Remember, it's about them FIRST. This will make selling to them in the future so much easier.

When having a conversation with your prospect on the phone ask questions about what it is they are looking for. What is it that they need in their business, what are their questions and concerns, are they having any challenges, have they been using any systems, and how are these systems working for them? Is there anything that YOU can help THEM with?

You have to listen to what your prospect is telling you on the phone. When you ask a question, wait for them to answer; don't anticipate what they are going to say - REALLY LISTEN! Let them talk, don't interrupt. Make sure you take notes, so that you will remember what your prospect said, and it will give you a reference point when talking about their needs.

Building your phone conversation around your prospects needs is an attractive way to market. As your relationship evolves with this prospect and they learn to trust you, they may be the one asking you for information about your product or business.

Feel good about what you're doing, and the way you're doing it. Make your prospect feel comfortable about talking to you on the phone, make them feel good about having a conversation with you, have them anticipating your next phone call.

Learning to use the phone to increase sales and build relationships with attractive marketing will lead to a lot more sales, a lot more fun and a lot more success; no matter what business you're involved in.

Make calling your prospects easy with 'Attraction Marketing'.

Register now for a Powerful Class on "What To Do AFTER Prospects Come To You". LIve Webinar on Saturday, November 15, 2008 1PM (PT) 4PM (ET).

Get your FREE account at Renegade University, log in, and click the link at the top of your Home Page.

Anyone reading this post after the Live Webinar, will be able to access the recorded class at Renegade Professional. Go to www.SmarterNetworkMarketers.com sign up for your free account, when you're ready upgrade to Professional in Step 3. You will have access to the Webinar in the Professional back office in the 'Attraction Marketing' tutorials.

Your Partner In Attraction Marketing,

Patricia Kujtan

Smarter Network Marketers

P.S. Here's a direct link to the recorded class:

http://www.marketingmerge.com/renegade_university/backoffice/videos/AttractionOnThePhone/presentation.asp

Want to know the "Secret" to network marketing Success?

Don't market products or opportunities.  Market Information!

The process of marketing information is called Educational Marketing, and it's the answer to your problems with marketing your business on the internet today.  It can be used to market any business, product or service - by offering benefits and solutions to your prospects.

The heart of Attraction Marketing is Information.  It's the key to attraction marketing because, by giving people information that they need to make good buying decisions, you establish yourself as an expert in your field.

By educating yourself on the tools and techniques of attraction marketing and being able to teach people how to build a successful business, you position yourself as a leader.

As a leader, people will be attracted to you if you offer them solutions to their problems or concerns.  They will be looking to you to offer them a way to achieve their dreams and desires.  People will be looking to you to explain the benefits of doing business with you, and the benefits of the products and services that you sell.

Your job, as an attractive marketer, is to educate your prospects with value based information.  This is what will build a relationship with people that is powerful.   They are more likely to buy from you if you can or have solved any of their problems.

Business building advice is something that a lot of internet network marketers are looking for.  It's not only useful information, but it's necessary information for anyone trying to sell products, services or opportunities.  People are looking for a solution - a solution to building a successful business with no-cost or low-cost internet network marketing methods.

People want to know that they are going to be successful before they invest too much time, money or effort into any business opportunity.

With attraction marketing there is very little out of pocket expense.

One of the solutions to attraction marketing business building advice is Renegade University.  You will get continual information and education on the newest attraction marketing methods.  They offer solutions to all of your internet network marketing needs on a shoe string budget.  Renegade University introduces you to all of the tools and techniques to make your network marketing business an attractive business.

Your Partner In Attraction Marketing

Patricia Kujtan

Smarter Network Marketers